A small Santa Monica-based real estate team is betting that good taste can help create a new business model. O’Connor Estates, a Berkshire Hathaway franchisee, launched “The O’List,” a curated residential platform the firm says was formed to cut through the “clutter and chaos” of traditional listing sites, the Los Angeles Business Journal reported. Claire and Sam O’Connor, the sisters behind the firm, are pulling from multiple listing service and off-market deals across Los Angeles to create what they call a “design destination.” “There’s a lot of real estate agents in this business that we really respect and admire, and […]
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